WHY DO WE ADVERTISE?
- Increases sales by telling potential customers about your product or service
- Prompt specific action - perhaps getting customers to visit your premises or website, or use a discount voucher by a specified time
- Remind existing customers about your business
- Help to create or develop a distinctive brand for your business to help you stand out from your competitors
- Develop a particular market niche or position
- Tell customers about changes to your service, new product launches and improvements
- Increase your short-term sales with a specific one-off message - informing people of a special offer or a particular benefit of your product
- Change people's attitudes and perceptions of your business
- Make your business first choice for customers, ahead of your competitors
- Generate awareness of your business
WHO ARE WE TARGETING?
We will always display the adverts in prime positions and optimum locations to get your ads seen by the right people. For example, public bathrooms. In a high end bar or club in a city centre location we may put up a hairdressing advertisement showcasing a special offer or promotion.
Targeting men, a prime position for an ad is mens toilets. An example advertisement might be 25% off a yearly golf course membership. Your target audience and advertisement locations will be decided on an individual basis when you sign up to advertise with Apperture. We'll talk through your options to find the best fit for your business or brand.
Apperture is currently working hard to get the new advertisement sites up and running. We aim to have advertisement billboards placed all around the UK by next year. The sites will be specifically placed in high traffic areas generating a large impact to bring you, our client, results you can only dream of.
We're all human. We all use the loo. Fellas, when standing at the urinal, where do you put our eyes? Do you look up? Down? DON'T LOOK LEFT! DON'T LOOK RIGHT! It can be really awkward when your eyes have nowhere to focus and this is why public bathroom advertisement proves so successful. It's one of few places where your ads are almost guaranteed to be not just seen, but read, thoroughly, probably more than once. Why not consider making extra revenue for your business with washroom advertising?
Washroom advertising is a proven, effective way to increase business revenue. The benefits of advertising in these spaces are endless and are creating a revenue stream from a blank canvas using space that is already there.
Here's why washroom advertising is so good:
- Gender-specific targeting
- Incredible dwell times : 55 seconds for male and 105 seconds for female
- Instant brain engagement
- Increases Google searches
- Creates customer curiosity
- Triggers a need factor
- Unavoidable (above urinals)
- Super captivating (in a cubicle)
- Super affordable
Don't worry if your company doesn't have the design already. We have a team of super cool professionals on hand to create the perfect poster on even the smallest of spaces.
If you have your own design, GREAT! Our team will have a look to make sure it's optimised for the space and then get to work getting it out there.
ADVERTISING ON YOUR PROPERTY
If you think we would be interested in advertising on your property or are interested in advertising with us, fill out the form below and we will get back in touch with you as soon as we can.